The retail world has entered a new era with Ashley’s launch of an AI-powered shopping experience. In collaboration with PayPal, the furniture giant introduces conversational commerce, offering a more personalized, intuitive way for customers to shop. By blending AI technology with the customer journey, Ashley is setting a new standard in the industry, making it easier than ever for consumers to browse, shop, and check out without the need for traditional e-commerce interfaces. How Conversational Commerce is Changing Retail In the past, online shopping often involved navigating complex websites, adding items to a cart, and completing checkout forms. Now,